Link removal may be the best SEO strategy
Most of the link building tactics that have been used by the majority of the industry are no longer effective. Links have always been a major factor is determining search results which has caused for many business owners to try and increase the number of links to their website.
Link building campaigns usually miss the point as to why the link was of value in the first place. There is a big difference between natural and unnatural links to your website. Google is constantly getting better at determining the quality of links that point to your site. For the last few years link building practices haven’t really had much of an impact on search results, it was pretty much ignored. It seems that it’s not being ignored anymore, links from low quality sites can actually have a Negative seo affect. In order to overcome the penalty you may need to remove links that are of low quality.